Building a Rapid Response COVID-19 Website with Marketing Web Standards
What I did
Project
Role: Writer, Marketing Web Standards
Surfaces: Google Brand Standards, Google’s COVID-19 website
Company: Google
Year: 2020
Problem
Google wanted to support the COVID-19 crisis and connect it to its mission, to organize the world’s information and make it universally accessible and useful.
Solution
A group within Brand Studio came together to add useful information leveraging Google technology, using Marketing Web Standards. Note I was not involved in writing or making this website, but build the framework behind it.
Results
In one day, a team of people were able to put together this emergency website using our Marketing Web Standards guidelines and technology.
Google’s COVID-19 website was built using the web standards I supported.
By providing an elegant solution to build websites quickly and easily, a team was able to create useful resource that adhered to Google’s brand standards, letting users know it was a trusted place to gather information during a time of uncertainty.
View the website’s content below.
